Digital Beginner
- How they use data No data-platform, data silos
- Decision making Argue about metrics and data
- Analytics Maturity Descriptive Analytics
- Mainly Data tools used Spreadsheets
Whether you’re just getting started or already mining advanced insights, we’ll help you unlock what’s next.
Increase in customer lifetime value.
Stock-out reduction driving more effective campaigns.
Better campaign investments targeting hight-LTV customers.
5-year GMV CAGR rise via recommendation algorithms.
Product optimization by reducing zombie stores.
Increase in product distribution in high-value retail channels.
Their FMCG expertise helped us rapidly test and calibrate dozens of marketing executions. When results were counter-intuitive, the iterative nature of the hacking framework allowed us to use our failures to our advantage next time.
David Fletes
Head of Commercial
Execution Bottler Colima
We collaborated to develop a real-time reporting dashboard for FMCGs. Black Puma expertise with the Coca-Cola bottling system, retail and EB2B analytics, coupled with their agile working ethos contributed to maximizing our teams’ impact.
Erik Van Der AA
General Manager
EB2B Platforms Hellenic
Abelardo Gudino
General Manager
Coca-Cola ARG- URU